Target where decisions are made

Want to appear right next to your competitor? Near pharmacies when pollen season starts? Or around all S Group stores within a 700-meter radius?

With Outshine's targeted surfaces, you build visibility exactly where people move, compare, and make choices.

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Stand out next to your competitor

Want to reach customers just before the purchase decision? Target your campaign near competitors' locations and become visible where options are being compared. You can build visibility around all burger chains or car dealerships, for example.

Target your message around retail stores

If your products are sold in retail stores, why not be visible on the way there?

You can target your campaign, for example, around all S Group stores within a 750-meter radius – exactly where shopping lists turn into decisions.

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Data-driven visibility reacts to the moment

Digital out-of-home advertising can change according to the situation. When the sun shines, one message is shown. When it starts to rain, another appears.

Or perhaps when pollen season kicks off, it's the right moment to remind people of the nearest pharmacy's services? Or do you want to guide people to breakfast in the morning and to after-work drinks after the workday?

Explore dynamic implementations

Draw your own target group on the map

Want to be visible within a 500-meter radius of Rotuaari? Or are students your key target group and you want to be seen around all universities?

With our planning tool, you build your targeting on the map exactly how you want, and you can see how many surfaces and contacts are available in the area already at the quote stage.

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Target almost anything

Pharmacies, car dealerships, cinemas, specialty stores, HR and recruitment services, gas stations, gyms, metro stations, fashion and luxury products, museums, banks, restaurants, tire shops, hospitals, health centers, sports and leisure, entertainment, retail chains, universities…

With our planning tool, you can build a campaign around exactly the right environments. And if your desired target isn't found yet, just ask us – we'll find it.

Long-term targeted visibility works

When is the next match? Who are they playing against today? Who is in the lineup? Who scored the goal?

HJK has utilized Outshine's targeted and data-driven surfaces for years. The collaboration is built around the right locations, timely visibility, and strong repetition.

Read the HJK case study

Greetings from research: Targeting doubles ad awareness

Is targeting worth it? Well, yes! Because advertising in a relevant context doubles the noticeability of the ad.

And with Outshine's digital out-of-home advertising, it's easy. You have ready-made environments for everything from car dealerships to banks and museums to gyms. We also customize according to your specific needs!

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